* Campuses that have terminated major contracts with Coca-Cola due to the company's labor, human rights and environmental abuses in Colombia and worldwide. Many labor unions and other institutions (such as the Park Slope Food Coop in Brooklyn, NY) have also terminated contracts and/or removed Coke machines or banned the sale of distribution of Coke products from their premises.
(1) Did not renew its exclusive contract with Coke.
(2) Passed a non-binding resolution to not renew its contract with Coke.
(3)The Gill-Montague (Massachusetts) School Committee voted to not accept Coke's offer of a new scoreboard for the high school athletic field in exchange for a 7-year contract to sell Coke products in the schools. Gill and Montague are two small towns (populations of about 1,000 and 8,000) in Western Massachusetts. The school district is composed of several elementary schools (Gill, Hillcrest, Montague Center and Sheffield Elementary Schools), 1 middle school (Great Falls Middle School), and 1 high school (Turners Fall High School).
(4) Samskipnaden i Oslo (Foundation for Student Life in Oslo) made the decision not to renew Coca-Cola's exclusive contract and also restrict campus market share for new contracts to 80%, meeting both the student campaign demands. The primary contract, effective January 1, 2010, was awarded to Ringnes, and applies to colleges and universities across Norway .
(5) Ended its exclusive contract with Coke in Sept. 2006. "There are now 10 Coke vending machines on campus, down from 26 last year. Pepsi has installed 11 machines and Doctor Pepper/7-Up has 12."
(6) Before Coke was booted out of the University of Illinois, Coca-Cola was the exclusive beverage vendor on the Urbana-Champaign campus, and Pepsi was the exclusive vendor on the Chicago campus. The Springfield campus sold both companies' products.
(7) CUNY, with campuses located throughout New York City, which is the largest consumer market in the United States, consists of 24 institutions including 11 senior colleges and 7 community colleges with more than 540,000 students and 40,000 faculty and staff, a total populace that is about the size of the city of Boston.
Research showed that Coca-Cola was the dominant brand at CUNY covering half of CUNY's population with exclusive Pouring Rights Contracts on at least eight of CUNY's campuses and shared presence in other facilities. Coke's market at CUNY would have been even larger except for the fact that the Campaign, working with student leaders in 2006, got Coke kicked out of Queensborough Community College where it had an exclusive Pouring Rights Contract and out of CUNY School of Law, one of the country's pre-eminent public interest law schools. The Joseph Murphy Institute at CUNY, in support of the Campaign, also cut its ties with Coca-Cola by removing Coke machines in 2007.
Coke initially was in the Catbird Seat and was expected to secure this contract. However, Coke and the CUNY administration both knew it wasn't feasible because of Coke's record of complicity in violence in Latin America, because of the numerous racial discrimination lawsuits filed by Black and Latino Coca-Cola employees working in plants in and around New York City and because Black and Latino students comprise more than 50 percent of CUNY's student body. The loss of CUNY is costing the company hundreds of millions of dollars in lost revenues and hundreds of millions more in brand promotion and brand value.
(8) To read about the NYU campaign, view Ray Rogers' Letter to NYU Administrators